More than a decade ago Pepita Marin left her job at audit firm PwC to focus on her fledgling online knitting retail business together with Alberto Bravo
Marin and Bravo’s idea for We Are Knitters originated on a trip to visit a colleague in New York, when they saw a “cool, hipster girl on the subway knitting,” she recalled.
Neither of them knew how to knit at time, she said, so decided to try it out of curiosity. Marin said she found it both relaxing and rewarding to create something with her own hands.